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Simon Blanchard

Simon Blanchard

Simon joined Opt-4 as an Associate following a career in publishing at Bauer Media (formerly Emap) where he held the group role Head of Data & Online Marketing. Whilst at Bauer he successfully managed the development of Bauer’s Single Customer View (SCV) solution, which enabled 100+ brands to drive increasing value from their customer & prospect data. Simon also launched and managed two successful websites, including the leading magazine subscription website, www.greatmagazines.co.uk.
Simon is passionate about customer communications. He enjoys helping organisations to make the most of their data whilst helping them to navigate their way through the rules and regulations.

Opt-4 have been advising clients on data protection issues for more than a decade. Specialising in direct marketing and permissions maximisation.

Compliant communications with existing and potential customers.

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